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Coolness is dominance signaling by looking fashionable and dangerous, as well as behaving in an interesting and impressive manner, all without trying hard. Achieving status whilst doing the bare minimum signals confidence in one's ability. Basically saying, "could try harder but don't need to because people already hail to the king, baby." Coolness is related to stoicism due to the downplaying of effort, and related to charisma/game as minimalism and style are associated with beauty.

Overview[edit | edit source]

To some extent, coolness is a modern phenomenon because in tribal, traditional life, nobody was socially isolated enough to pull off secretly achieving mastery of a hobby by practicing in complete isolation, to then come back into society and effortlessly display one's masterful skill, to the complete awe of others, whom did not see the hours of practice, nor had any reason to believe the person was practicing anything, because out of sight, out of mind.

For example, a guy has no reputation at all for dancing, has never tried to. So over summer break from school, the guy spends as many hours per day possible learning to dance masterfully, then at the school dance, the man starts busting out immaculate moves left and right, to everyone's awe and surprise. "Wow what talent!" However, interesting and impressive behavior, is not enough to be universally considered cool. One must also be fashionable, and dangerous for their coolness to be undeniable. The nerd in the video below is on the way to being undeniably cool but not quite there yet.

People with evolutionary novel lifestyles and values tend to be more intelligent than average.[1] So people that others consider to be cool tend to be more intelligent.

As men are increasingly discouraged to openly compete, they may resort to compete in effortless achievements,[2] an effect that may also explain the rise of coolness overall.

Can women be cool?[edit | edit source]

cool before cool was cool … Or just sat still for a painting, who knows

Women can engage in cool behavior and be dangerous from an objective standpoint, such as a female combat soldier in the United States Army, however their faces hardly advertise danger at all[3] and women smile a lot more than men. So women, and men that resemble women, are not universally considered cool. Also War heroism and bravery, are only more sexually attractive in males.[4] Further, women appear to have a preference for dangerous, disagreeable men, but men prefer nice, obedient women.[5]

Women have on average a more withdrawn personality type,[6] so they may more often put on a poker face, which is related to coolness, but most self-identified hard-core incels agree women can't be cool.[7]

Danger and coolness[edit | edit source]

Dangerous activities like free climbing, sex, binge drinking, going to war, etc. are cool because they are dangerous. One could argue purposefully setting one's hand on fire is dangerous but not cool. The counter argument to that is any dangerous behavior no matter how stupid, can be cool if played off with stoicism and finesse.

For example, one sets their own hand on fire, and without flinching, calmly blows the flames out in an impressive manner hardly seeming to try at all, and then one brushes their hair back, with that same hand, and says "Ain't got time to burn." The stupid act of setting one's own hand on fire has just been made cool.

Examples of cool behavior[edit | edit source]

Men[edit | edit source]

Women[edit | edit source]

Children[edit | edit source]

Animals[edit | edit source]

References[edit | edit source]

See Also[edit | edit source]



GameNeggingSMVBeautyCharismaFashionBullyingLMSPUAAssholeTalk therapyIOIDominance hierarchyIODSocial circleSlayerN.L.P


CoolCharismaStoicAssholeNice guyAnxiousConfidentAsperger's SyndromeIQRationality

Pick Up Artists

Ross Jeffriesr/TRPReal Social DynamicsRooshVOwen CookPlayer SupremeWinston WuList of fraudulent people in the seduction community


HypergamyCasual sexPump and dumpRapeBetabuxReproductive successSex driveBateman's principleSexual conflictFeminine imperativeAdverse effects of inceldomMaslow's hierarchy of needsHomosexualityHomocel hypothesisDemographics of inceldomPolygynyPolyandryMonogamyFisherian runaway

Other theories

Timeless quotes on womenFemales are socially ineptWomen-are-wonderful effectGynocentrismPolitical correctness‎Virtue signalingApex fallacyClown worldFeminismSexual revolutionFemale hypoagencyFemale solipsismFemme fataleBriffault's lawHalo effectAntifragilityTriggeredScientific BlackpillScientific Blackpill (Supplemental)

L o o o k s


Looks theoryRegression toward the meanLookism.netLooksmax.orgLooksBeautyGolden RatioDecileFacial Aesthetics: Concepts and Clinical DiagnosisThe WallScientific Blackpill



Looks levels

ChadChadliteBradGigachadTannerPretty BoyBeckyStacyGigastacy


EthnicelJBW theoryRicecelCurrycelBlackcelArabcelWhitecel



Body Parts

EyesLateral orbital rimLipsLower thirdMandibleMaxillaEyebrowMoustacheBoobsFeetBrowridge

Body Characteristics

MacrophallismMidface ratioNeotenySexual attractivenessSexual dimorphism Facial Aesthetics: Concepts and Clinical DiagnosisFashionAntefaceFiveheadFrameFWHRCanthal tiltCompact midfaceDeep-set eyesHunter eyes