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Looksmax.me is a forum community where users can freely discuss looksmaxxing methods such as surgery, gymceling and more. This forum was created by SergeantIncel to provide incels from incels.co with a place useful for escaping inceldom. The site has very similar rules to those of incels.co, except for the fact that bragging rules are less strict due to the nature of looksmaxxing. Like incels.co, the site doesn't allow women but allows free speech.

Birth[edit | edit source]

Serge explains, "It simply seemed like a natural progression for some incels, and there was a high demand for a looksmaxxing community where females looking for orbiters weren't allowed. I took a look at lookism and realized I could do far better. It's not perfect, but it's an improvement."[1]

Notable members[edit | edit source]

Events[edit | edit source]

  • November 2018: Astrosky joins Looksmax and uses the forum to spread his theories; He will be banned in May 2019.
  • January 2019: Nibba starts a facial attractivity competition named 'mog battle'.
  • September 2019: the user CopeAndRope designed an orthodontic appliance to improve Maxillary and Jaw forward growth and to improve the Gonial angle. He claims his appliance can emulate the effect of maxillofacial surgery without spending a penny.
  • October 2019: In the wake of the vandalism of lookism.net (read: wholesale deletion of all threads) in early October 2019 committed by Zesto using Josh's account, some members from lookism have migrated to looksmax.me, using their already existing accounts or creating new ones. This power vacuum has left looksmax.me as the largest and most active forum concerning looks theory and looksmaxxing that exists to date.
  • The user Facemaxxed spends 27000 dollars at Eppley's clinic to get buccal fat removal, infraorbital rim implants, zygo implants and paranasal implants.
  • November 2019 - January 2020: The user Short Ugly and Brown posts about his love for his oneitis "Faith". She eventually discovers his postings of her and reports him to the school for fear that he would "rape her", and he gets expelled. She also then gets a restraining order on him.
  • June 2020: Chad1212 asserts his desire to assault his oneitis sexually and asks users to rate her, afterwards his thread gets exposed on IncelTears and gains attention in Reddit. Chad1212 had forgotten to crop the Instagram name of his oneitis in one of his threads, so a IT user manages to warn Chad1212's oneitis about that.
  • July 2020: The IT user who doxxed Chad1212 in turns get doxxed by .me users

Relations with incels.co[edit | edit source]

Looksmax.me has two types of members: those who come from incels.co and those who directly discovered looksmax.me or come from PSL community. On September 10th, 2018, Stormlitaqua (original incels.co member) created a thread called " [JFL] Advice on finding a virgin girl?" [1]. New users began flooding the thread with non-blackpilled advice, and Stormlitaqua soon found himself discussing against the whole thread. Since then, looksmax.me isn't taken as a blackpilled website by the members of incels.co and additional clashes have occurred between members of both forums.

Currently, despite the big amount of narcissistic posters who brag about their success with women, according to several polls 60% of users are virgin.

In the case of knajjd v. Zesto, it was clarified in late November 2018 that (1) statements made on Looksmax.me that contradict statements made on incels.co can be used as evidence of LARPing; and (2) disparaging comments made on Looksmax.me against incels.co mods can negate any expressions of humble contrition expressed in incels.co ban appeals; and (3) users can be sanctioned for linking to Looksmax.me posts on incels.co at the request of banned users

References[edit | edit source]




Looks theoryLooksRegression toward the meanBeautyGolden RatioDecileFacial Aesthetics: Concepts and Clinical DiagnosisThe WallScientific BlackpillPhysiognomyBody dysmorphic disorderCheerleader effectGait

Lookism communities

Looksmax.meLookism.netLooksmax.net (defunct)


GymmaxxingHeightmaxxingStatusmaxxingMoneymaxxingSurgerymaxxingWhitemaxxingAnabolic steroidsHGHSARMsJelqing

Looks levels

ChadChadliteBradGigachadTannerPretty BoyBeckyStacyMegastacyGigastacyWitch


EthnicelJBW theoryRicecelCurrycelBlackcelArabcelWhitecel



Body Parts

EyesLateral orbital rimLipsLower thirdMandibleMaxillaEyebrowMoustacheBoobsButtocksLeggingsFeetBrowridgeCheeksPenisVagina

Body Characteristics

MacrophallismMidface ratioNeotenySexual attractivenessSexual dimorphismFacial Aesthetics: Concepts and Clinical DiagnosisFashionAntefaceFiveheadFrameFacial width-to-height ratioChinCanthal tiltCompact midfaceDeep-set eyesHunter eyesFacial masculinityFacial asymmetry