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Lookism is a synonym of cacophobia, but without a psychiatric context. One popular forum dedicated to lookism is lookism.net. Most humans are extremely naturally lookist.

Incels sometimes self-obsess over their appearance as most dating is moving online, and online men who are average or ugly get almost no luck on these sites. It is a brutal form of lookism that keeps them from getting matches.[1]

In this increasingly dominant dating paradigm, the only way to succeed is through vanity. So you could see incels as being forced in a way to become vain to attract a partner in modern dating.]

Looks are necessary to the formation of physical or romantic desire[edit]

Women place a minimum threshold of attractiveness on potential mates.[2]. Women also lie about the degree of importance of physical attractiveness. [3]. One could begin to bargain that while looks matter, other factors matter too. One's full attractiveness could be seen as a composite score of their attractive features. Sadly, Looks were the only factor to predict interest in speed dating. [4]. Attractiveness and masculinity also predicts a woman's chance of orgasm [5]. Looks are highly heritable as well [6]. There is an idea that looks only play a role in short team partnerships, while features such as personality matter more in a long-term relationships. This is not the case. [7]

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