Puahate Sluthate Lookism (PSL): Difference between revisions

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'''PSL''' is a sequence of internet communities where people discuss [[Looks theory]], [[Looksmaxxing]] and [[Redpill]]. The word '''PSL''' is an acronym for 3 consecutive forums that overlapped in userbase and prominent forum members: '''P'''uahate.com, '''S'''luthate.com, and '''L'''ookism.net. All three forums were well known for being full of stupid, disgusting, mentally ill degenerates who take pleasure in putting down others.<ref>https://www.independent.com/2015/02/20/elliot-rodger-report-details-long-struggle-mental-illness/</ref> None of these forums had sub-forums which self-identified as incel subforums, although the term was widely used in the "Shitty Advice" section of PUAhate, which was the most visited sub-forum the last few years of the site. Although the forums had origins in exclusive pick-up-artistry criticism, after the [[Elliot Rodger]] shooting, it morphed into a place to almost exclusively talk about how to improve ones looks to get dates on online dating. Lookism.net broke tradition a bit by self-identifying as an incel forum sorta around 2017, as well as becoming more sympathetic to pick-up-artistry.  
'''PSL''' is a sequence of internet communities where people discuss [[Looks theory]], [[Looksmaxxing]] and [[Redpill]]. The word '''PSL''' is an acronym for 3 consecutive forums that overlapped in userbase and prominent forum members: '''P'''uahate.com, '''S'''luthate.com, and '''L'''ookism.net. All three forums were well known for being full of stupid, disgusting, mentally ill degenerates who take pleasure in putting down others.<ref>https://www.independent.com/2015/02/20/elliot-rodger-report-details-long-struggle-mental-illness/</ref> None of these forums had sub-forums which self-identified as incel subforums, although the term was widely used in the "Shitty Advice" section of PUAhate, which was the most visited sub-forum the last few years of the site. Although the forums had origins in exclusive pick-up-artistry criticism, after the [[Elliot Rodger]] shooting, it morphed into a place to almost exclusively talk about how to improve ones looks to get dates on online dating. Lookism.net broke tradition a bit by self-identifying as an incel forum sorta around 2017, as well as becoming more sympathetic to pick-up-artistry.  


A ''PSL rating'' is the number assigned to you on the [[decile scale]] from members of these forums when asking people from these forums to rate you.
A ''PSL rating'' is the number assigned to you on the [[decile scale]] from members of these forums when asking people from these forums to rate you.
 
<div style="font-size:1.7em">'''P'''uahate.com</div>
<div style="font-size:1.7em">'''P'''uahate.com</div>  
PUAhate was closed and users migrated to sluthate.com after the [[Elliot Rodger]] shooting. Turns out [[Elliot Rodger]] used PUAhate.
 
<div style="font-size:1.7em">'''S'''luthate.com </div>
PUAhate was closed and users migrated to sluthate.com after the [[Elliot Rodger]] shooting. Turns out [[Elliot Rodger]] used PUAhate.
Users migrated to lookism.net after server issues with sluthate. Sluthate was rebranded to redpilltalk.com. Redpilltalk's server stopped responding in late-2019.
 
<div style="font-size:1.7em">'''L'''ookism.net</div>
<div style="font-size:1.7em">'''S'''luthate.com </div>  
 
Users migrated to lookism.net after server issues with sluthate. Sluthate was rebranded to redpilltalk.com. Redpilltalk's server stopped responding in late-2019.
 
<div style="font-size:1.7em">'''L'''ookism.net</div>  
Still active
Still active
 
<div style="font-size:1.7em">'''L'''ooksmax.org</div> Despite its name is not part of the acronym, [[Looksmax.me]] is often referred to as a forum of the PSL community.
<div style="font-size:1.7em">'''L'''ooksmax.me</div> Despite its name is not part of the acronym, [[Looksmax.me]] is often referred to as a forum of the PSL community.
 
==Puahate.com==
==Puahate.com==
PuaHate was a website that was initially intended to be an anti-pickup artist site and was created by a bitter pick-up-artist student of [[Real Social Dynamics]] named 'Nicholaus' in 2009. It originally contained a splash screen saying the forum was [[NSFW]] and all people under 21 should not enter. As well as a footer detailing all the media outlets who had criticized the site.  
PuaHate was a website that was initially intended to be an anti-pickup artist site and was created by a bitter pick-up-artist student of [[Real Social Dynamics]] named 'Nicholaus' in 2009. It originally contained a splash screen saying the forum was [[NSFW]] and all people under 21 should not enter. As well as a footer detailing all the media outlets who had criticized the site.
The site's users eventually started espousing [[LMS]], looks theory, nutrition and the red pill. Ideas developed on PuaHate include philtrum length theory, [[compact midface]] theory and its focus on fWHR. Although, through the entire boards history, the vast majority of threads were devoted to pick-up-artist criticism and not [[inceldom]] or [[lookism]]. Nor were there any subforums devoted to [[inceldom]] or lookism. The most admired user from PUAhate (as well the entire PSL scene) is [[Jsanza29]], an insecure vlogger who had trouble connecting with users and got very angry about the way Redditors rated his face. He was admired for his brutal honesty and emotional exhibitionism and is still admired in other forums to this day.
The site's users eventually started espousing [[LMS]], looks theory, nutrition and the red pill. Ideas developed on PuaHate include philtrum length theory, [[compact midface]] theory and its focus on fWHR. Although, through the entire boards history, the vast majority of threads were devoted to pick-up-artist criticism and not [[inceldom]] or [[lookism]]. Nor were there any subforums devoted to [[inceldom]] or lookism. The most admired user from PUAhate (as well the entire PSL scene) is [[Jsanza29]], an insecure vlogger who had trouble connecting with users and got very angry about the way Redditors rated his face. He was admired for his brutal honesty and emotional exhibitionism and is still admired in other forums to this day.
<br>
<br>
===Timeline===
===Timeline===
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*5/23 - [[Elliot Rodger]] kills six people in Isla Vista and then commits suicide.
*5/23 - [[Elliot Rodger]] kills six people in Isla Vista and then commits suicide.
*5/24 - [[PuaHate]] closes in response to the [[Isla Vista killings]].
*5/24 - [[PuaHate]] closes in response to the [[Isla Vista killings]].
==Sluthate.com==
==Sluthate.com==
Sluthate was created on May 26th 2014 and users migrated to it from PUAhate.com. Unlike, PUAhate it had a whole sub-forum devoted to 'Rate me Threads', further solidifying the evolution of the anti-pickup-artist scene into a lookist scene. [[Eurasian Tiger]] was a well known user of this site and lookism, and had lots of alt accounts to spread his attitude/worldview. The rumor is that he is not the same user named [[tyger]] on PUAhate who bullied Elliot Rodger sending him pics of [[AMWF]] couples.
Sluthate was created on May 26th 2014 and users migrated to it from PUAhate.com. Unlike, PUAhate it had a whole sub-forum devoted to 'Rate me Threads', further solidifying the evolution of the anti-pickup-artist scene into a lookist scene. [[Eurasian Tiger]] was a well known user of this site and lookism, and had lots of alt accounts to spread his attitude/worldview. The rumor is that he is not the same user named [[tyger]] on PUAhate who bullied Elliot Rodger sending him pics of [[AMWF]] couples.
 
===Timeline===
===Timeline===
'''2014'''
'''2014'''
*5/31 - SlutHate was featured in Cosmo.[http://sluthate.com/viewtopic.php?f=2&t=521]
*5/31 - SlutHate was featured in Cosmo.[http://sluthate.com/viewtopic.php?f=2&t=521]
*6/14 - [[moremoneythanlooks]] created the facial [[aesthetics]] thread. Ideas were copied from the reddit facial [[aesthetics]] AMA promoting midface theory and [[masculinity theory]]. (The author of the AMA later admitted that he lied about studying midface theory in university and from plastic surgeons.)
*6/14 - [[moremoneythanlooks]] created the facial [[aesthetics]] thread. Ideas were copied from the reddit facial [[aesthetics]] AMA promoting midface theory and [[masculinity theory]]. (The author of the AMA later admitted that he lied about studying midface theory in university and from plastic surgeons.)
*6/16 - Orthodontist [[Mike Mew]] shows up at SlutHate and posted a video response.[http://sluthate.com/viewtopic.php?f=2&t=914&start=90#p35508][http://youtube.com/watch?v=U3owXWaV-I0]
*6/16 - Orthodontist [[Mike Mew]] shows up at SlutHate and posted a video response.[http://sluthate.com/viewtopic.php?f=2&t=914&start=90#p35508][https://youtube.com/watch?v=U3owXWaV-I0]
*7/10 - manic786 gets doxxed by Zeusus
*7/10 - manic786 gets doxxed by Zeusus
*7/12 & 7/14 - moremoneythanlooks creates the looks maxing and facial aesthetics thread, again promoting midface theory.
*7/12 & 7/14 - moremoneythanlooks creates the looks maxing and facial aesthetics thread, again promoting midface theory.
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*5/9 - The Greensboro Jock was identified. It was discovered that he wasn't as good looking as we had thought.[http://sluthate.com/viewtopic.php?f=2&t=86199]
*5/9 - The Greensboro Jock was identified. It was discovered that he wasn't as good looking as we had thought.[http://sluthate.com/viewtopic.php?f=2&t=86199]
*5/25 - [[cats]] alleges that [[YogaPants]] is the alt of [[alienfranco]]. His evidence is that the locations of their IP's match. As a result, there has been a heated argument between [[alienfranco]] and this site.
*5/25 - [[cats]] alleges that [[YogaPants]] is the alt of [[alienfranco]]. His evidence is that the locations of their IP's match. As a result, there has been a heated argument between [[alienfranco]] and this site.
Sluthate was renamed redpilltalk.com in December of 2015, and appears to have closed after many years of inactivity in late-summer 2019.
Sluthate was renamed redpilltalk.com in December of 2015, and appears to have closed after many years of inactivity in late-summer 2019.
 
*November - Redilltalk.com's server stopped responding to requests
*November - Redilltalk.com's server stopped responding to requests
 
==Lookism.net==
==Lookism.net==
About a year after Sluthate was created, users were complaining about its name, server issues, very slow loading times, the forum not banning pedo talk, and no limit on signature size.
About a year after Sluthate was created, users were complaining about its name, server issues, very slow loading times, the forum not banning pedo talk, and no limit on signature size.


Around June 2015 a sluthate user created lookism.net after sluthate suffered down time for a few days. The admin's name on lookism.net was/is 'Victory'. According to [[eggman]], male models he talked to online said they browsed lookism.net as they were curious how they were talked about and how they stacked up relative to other male models. Video where [[eggman|eggy]] talks about this: [https://www.youtube.com/watch?v=ejnxENzOC5I]. Many users migrated to lookism.net's better server. Sluthate was renamed redpilltalk.com in December of 2015 to fix the name issue, despite the forum preferring the name 'incel rage'. By this point lookism.net was becoming relatively big.
Around June 2015 a sluthate user created lookism.net after sluthate suffered down time for a few days. The admin's name on lookism.net was/is 'Victory'. According to [[eggman]], male models he talked to online said they browsed lookism.net as they were curious how they were talked about and how they stacked up relative to other male models. Video where [[eggman|eggy]] talks about this: [https://www.youtube.com/watch?v=ejnxENzOC5I]. Many users migrated to lookism.net's better server. Sluthate was renamed redpilltalk.com in December of 2015 to fix the name issue, despite the forum preferring the name 'incel rage'. By this point lookism.net was becoming relatively big.  


Lookism.net is mostly known as a trolling board, one famous troll being a 'virgin' below named 'Orb' (below), who was from bodybuilding.com's misc board liked to fuck with the forum.
Lookism.net is mostly known as a trolling board, one famous troll being a 'virgin' below named 'Orb' (below), who was from bodybuilding.com's misc board liked to fuck with the forum.
===The 'dimez' Hack===
===The 'dimez' Hack===
In mid July 2019, a user known simply as 'dimez' obtained root access to the server via a SQL injection. With root access, he was able to view every user's IP address, email address, and password. His malicious activities included:
In mid July 2019, a user known simply as 'dimez' obtained root access to the server via a SQL injection. With root access, he was able to view every user's IP address, email address, and password. His malicious activities included:
*Doxxing notable users
*Doxxing notable users
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*Taking the site offline entirely
*Taking the site offline entirely
The site was inoperative for a little longer than a week before the admin performed a rollback, but the damage was already done, with user participation declining dramatically. Online user count typically peaked around 1000 (including guests) before the hack, but almost never exceeded 500 afterwards. Blame for the attack was initially directed at the subreddit inceltears, but it was later revealed by inceltears moderators that they were not responsible and dimez was acting alone.
The site was inoperative for a little longer than a week before the admin performed a rollback, but the damage was already done, with user participation declining dramatically. Online user count typically peaked around 1000 (including guests) before the hack, but almost never exceeded 500 afterwards. Blame for the attack was initially directed at the subreddit inceltears, but it was later revealed by inceltears moderators that they were not responsible and dimez was acting alone.
===Zesto's Coup attempt===
===Zesto's Coup attempt===
In early October 2019, the forum was vandalized by [[Zesto]]/ZestoHot/Mafia/Mafia LT using Josh's super moderator account (which Josh voluntarily gave him, though Josh later expressed regret about this), and every thread on the board was slowly deleted over the course of a couple days. This event coincided with the deletion of many incel subreddits on Reddit, although Zesto did this independently in an attempt to hijack lookism's userbase and migrate them to a website under his control. This event shattered the PSL community, and many lookism users likened it to the burning of the Library of Alexandria or the fall of Rome, as years of useful looksmaxing information had been permanently lost.
In early October 2019, the forum was vandalized by [[Zesto]]/ZestoHot/Mafia/Mafia LT using Josh's super moderator account (which Josh voluntarily gave him, though Josh later expressed regret about this), and every thread on the board was slowly deleted over the course of a couple days. This event coincided with the deletion of many incel subreddits on Reddit, although Zesto did this independently in an attempt to hijack lookism's userbase and migrate them to a website under his control. This event shattered the PSL community, and many lookism users likened it to the burning of the Library of Alexandria or the fall of Rome, as years of useful looksmaxing information had been permanently lost.


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In November 2019, the site was shut down, and then was re-opened in late December under original ownership and without Zesto.
In November 2019, the site was shut down, and then was re-opened in late December under original ownership and without Zesto.
===Board restoration===
===Board restoration===
After [[Zesto]]'s failed coup attempt, Lookism was restored in December 2019 and users moved back to [[Lookism.net]]. One of the admins stated he had backups of deleted Lookism content, but personal IRL issues had prevented him from restoring the forum earlier. <br><br>  
After [[Zesto]]'s failed coup attempt, Lookism was restored in December 2019 and users moved back to [[Lookism.net]]. One of the admins stated he had backups of deleted Lookism content, but personal IRL issues had prevented him from restoring the forum earlier. <br><br>
In 2020 Lookism stopped using the free forum Sotware MyBB and started using the propietary software [[Xenforo]].
In 2020 Lookism stopped using the free forum Sotware MyBB and started using the propietary software [[Xenforo]].
[[File:Orb.jpg|full|center|<center></center>‎|800px]]
[[File:Orb.jpg|full|center|<center></center>‎|800px]]
==PSL and Inceldom==
==PSL and Inceldom==
Even if PSL forums are not self-described incel communities, a big amount of users is affected by inceldom. According to a 2018 poll, 37% of Lookism.net users were virgin, while according to a recent [[Looksmax.me]] poll, 60% of users are virgin.
Even if PSL forums are not self-described incel communities, a big amount of users is affected by inceldom. According to a 2018 poll, 37% of Lookism.net users were virgin, while according to a recent [[Looksmax.me]] poll, 60% of users are virgin.
==References ==
==References ==
<references />
<references />
==See also==
==See also==
*[[Looksmax.me]]
*[[Looksmax.me]]
*[[Looksmaxxing]]
*[[Looksmaxxing]]
*[[Looks theory]]
*[[Looks theory]]
[[Category:Inceldom]]
[[Category:Inceldom]]
[[Category:Lookism]]
[[Category:Lookism]]

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