Courtship: Difference between revisions

By withholding sex, women can exploit men's sexual frustration to get more investment, commitment, and more expensive (e.g. [[romance|romantic]]) courtship display. The more the man invests in a woman, the more valuable she will appear.<ref name="ethology"></ref> This is essentially the sunk cost fallacy.<ref>https://www.youtube.com/watch?v=vpnxd31y0Fo</ref> By playing coy, downplaying their attraction and deferring sex, women can hence trick men into more reliable resource provision.