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Women, but not men, engage in mate-choice copying,<ref>https://incels.wiki/w/Scientific_Blackpill#Women_are_more_attracted_to_men_who_are_already_in_relationships_than_single_men</ref> which either stems from greater conformity (explaining also their higher proneness to hysteria<ref>https://incels.wiki/w/Scientific_Blackpill_(Supplemental)#90.25_of_victims_of_workplace_mass_hysteria_are_women</ref>) or perhaps as a means of choosing high status men as explained by [[bodyguard hypothesis]] and [[female hypergamy]]. Either way, it implies more uniform desire in women, as it means they more likely choose the same male.
One study found that "when women rated men, they agreed in their perception more often than when men rated women", rating various desirable aspects including physical attractiveness.<ref>https://onlinelibrary.wiley.com/doi/abs/10.1002/per.2087</ref> A study by Wood et al. (2009) is often cited by [[bluepill]]ers as counter evidence as it found a consensus correlation .62 (.23) for males, but .44 (.19) for females,<ref>Wood D, Brumbaugh CC. 2009. ''Using revealed mate preferences to evaluate market force and differential preference explanations for mate selection.'' Journal of personality and social psychology, 96(6), 1226. [[http://dx.doi.org/10.1037/a0015300 Abstract]]</ref> but that may result from women rating even attractive men more harshly, so their ratings are more spread, but the study indicates that women more often agreed on some men being particularly ugly. Women also have more racial homophily, <ref>https://incels.wiki/w/Scientific_Blackpill#tocRace</ref> meaning they prefer their own race more, which also means their ratings will overall agree less on a racially diverse sample. The study also mentions that "perhaps photographs of men varied less in their attractiveness than the photographs of women".
The only aspect in which male desire is a lot less varied is that men prefer young and fertile women/girls.<ref>https://incels.wiki/w/Scientific_Blackpill#tocAge</ref>
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